If you want to launch a flourishing business, a new product, service or company, this service is essential to make you dig deeper, structure your ideas and ultimately craft a well-defined brand that will be easy to buy into for your audience. You will work with proven brand strategist, business owner and writer Michael Addo in a workshop to create a blueprint for your brand. Michael will ensure you are set up with a strong brand foundation for your venture so that your internal and external audiences will have clarity on what your venture stands for. The results will have a ripple effect from your internal culture to marketing and sales and ultimately create a focused and authentic story your audience can believe in.

From strategic to verbal and visual brand clarity, our unique method is applicable from startups to established businesses and enterprise level organizations alike that desire to swiftly shape a focused story and cohesive brand image around a new offering in order to successfully launch or attract the next round of funding. At the end of this rigorous and proven process, you will be equipped with a strong brand positioning and unique philosophy, an ownable name and a brand identity design rollout that will make your idea turn into a visual and verbal reality that connects deeply with your audience, staff, and investors alike.Let’s discuss your upcoming launch and walk you through our process from crystallizing your vision to enabling your brand to meet its audience.


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